Opel | Painting with light
For the Opel Experimental, we created the "Painting with Light" social campaign to show the advanced technologies Opel is already developing. The project shows how new lighting technology can do more than just light the road—it improves safety, comfort, and emotion.
where it started and how it turned out!
MY ROLE: I was responsible for developing the look of the stills, doing the art direction, and guiding the retouching process.
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Creative Director Art: Arne Stach
Creative Director Copy: Nicolas Linde
Head of Design: Saydan Celik
Art Director: Maximilian Schmidt
Senior Retouch Artist: Lisa Ridder
Account Director: Christof Schaaf
Project Manager: Lisa Pueschel