OPEL | #GOGRAND
>>If you call a car Grandland, you don’t stop at great. You make it grand.<<
With the new Opel Grandland, we bring bold design, cutting-edge technologies like Intelli-Lux HD lights, and electrifying features such as the illuminated Opel logo to life. The #GOGRAND campaign communicates these innovations with a touch of humor and a clear message: every detail of this car is truly grand. And finally, car advertising can be fun again.
80“ CAMAPAIGN LONG VERSION
#GOGRAND on the streets
#GOGRAND on linkedin






And for Vauxhall - as part of Stellantis & Opel - we did a GRAAAAAAND Digital Out of Home in London.
MY ROLE: Art Direction & Concept
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Managing Creative Director: Daniel Schweinzer
Creative Director Art: Arne Stach
Creative Director Copy: Nicolas Linde
Art Director: Maximilian Schmidt
Copywriter: Janina Panning
Head of Design: Saydan Celik
Account Director: Rosalia Sosa-Machado
Senior Projectmanager: Luise Gruber